The Intellectual Property Corporation of Malaysia (MyIPO) Trademark Protection
MyIPO is the statutory body responsible for the administration of intellectual property rights in Malaysia, including the registration and protection of trademarks under the Trademarks Act 2019 (Act 815). A trademark acts as a commercial identifier that protects elements such as brand names, logos, slogans, and other distinctive features used to differentiate a business’s products or services from others in the market.
Under the Trademarks Act 2019, registered trademark owners are granted exclusive rights to use their marks in Malaysia and may take legal action against unauthorised use or infringement. Obtaining trademark registration also provides businesses with stronger legal protection compared to relying solely on common law remedies such as passing off.
Beer Story Sdn. Bhd.
Beer Story Sdn. Bhd. is a food, beverage, and hospitality brand in Malaysia, offering dining and lifestyle experiences to its customers. As the business continues to develop its market presence, protecting its brand identity, including its name and related branding elements, is an important consideration. Establishing proper intellectual property protection helps the company safeguard its brand assets and support its long-term business growth.
MyIPO Trademark Registration: Beer Story Sdn. Bhd.